Coleen Rooney Plots Brand Reboot with Disney+ Series

Coleen Rooney believes a fly-on-the-wall Disney+ documentary can overhaul the public image of her family and place the Rooneys alongside the likes of Victoria and David Beckham in British popular culture.

Coleen Rooney Takes the Lead

Fresh from her popularity surge on I’m A Celebrity, Coleen is steering a ten-episode series that promises unprecedented access to her home life with former Manchester United icon Wayne Rooney. Insiders say she has “complete control”, determined to shift the narrative away from historic tabloid dramas and failed coaching stints.

Wayne’s New Role Off the Pitch

With management setbacks at Birmingham City and Plymouth still raw, Wayne is happy to let cameras follow his next chapter: a rumoured £800,000 punditry slot on Match of the Day’s revamped panel. The series will chart his transition from touchline to studio while spotlighting Coleen’s growing business ventures.

Rebranding the Rooneys

Sources suggest Coleen’s earning power now eclipses Wayne’s. The Disney+ deal—reportedly worth £10 million—could cement her status as a media heavyweight, mirroring Abbey Clancy’s transformation from WAG to household name.

No More “Wagatha” Shadows

Coleen aims to leave courtroom spats and nightclub headlines in the rear-view mirror. Turning 40 next year, both she and Wayne want the public to focus on family, fashion, and football nostalgia rather than controversy.

Coleen Rooney’s Big Bet

If the documentary lands, the Rooneys could rewrite their legacy, proving reinvention is possible—even under Britain’s brightest spotlight.

Opinion: Smart move. With authenticity and a sprinkle of Old Trafford nostalgia, Coleen’s Disney+ gamble could finally turn tabloid soap opera into a premier-league love story.