The World Cup is usually judged by goals, points and knockout permutations, but the commercial contest around it is just as intense. In BBC Sport’s latest football feature, the focus turns to Nike and...
Adidas Predator vs F50 boots are back in the spotlight as the German sportswear giant unleashes a bold new campaign ahead of the 2026 World Cup. This latest move pits two of football’s most icon...
Jude Bellingham Predator and Trinity Rodman F50 Sparkfusion Lead adidas’ New Icon Takeover Collection Jude Bellingham Predator and Trinity Rodman F50 Sparkfusion headline the latest adidas Icon ...
World Cup 2026 kits headline an exciting new era in national team football as the world’s elite prepare for the tournament’s kickoff on June 11, 2026. Hosted across the United States, Mexico, and Cana...
Ousmane Dembele Ballon d’Or triumph has sent shockwaves through the world of football, with the Paris Saint-Germain winger being honored by adidas in a memorable and creative fashion. The French...
Lamine Yamal F50 boots mark an exciting new chapter for the Barcelona prodigy, as adidas unveils his second exclusive collection just days after introducing his personal logo. The 18-year-old sensatio...
Juventus 2025-26 kit designs are already stirring excitement among fans, with Adidas set to continue its creative partnership for a landmark 10th consecutive season. The iconic Italian club is poised ...
Arsenal x NTS collaboration headlines the latest partnership between the North London football giants and adidas, blending football legacy with the pulse of London’s underground music scene. This new ...
Lamine Yamal’s signature logo takes center stage as adidas collaborates with the Barcelona sensation to introduce a new emblem that reflects his heritage, creativity, and unmistakable style of play. T...
Cristiano Ronaldo Models Al-Nassr’s New Away Kit in Adidas Launch Cristiano Ronaldo kicked off the excitement for Al-Nassr’s 2025-26 campaign by unveiling the club’s brand new away kit, designed by Ad...